AMD introduced new artificial intelligence chips spanning data centres to laptops, intensifying competition with Nvidia, the current market leader.
There has been a surge in demand for specialized processors essential for developing and running AI applications like ChatGPT over the past two years.
AMD is positioning itself as a strong competitor to Nvidia, with CEO Lisa Su stating that the company’s next-generation processors will be on par with rival offerings.
During a keynote speech at Computex, Taiwan’s premier tech expo, Su emphasized AI as the top priority for AMD and announced an annual update cycle for its advanced accelerators, with the upcoming release of the Instinct MI325X later this year.
Being part of this AI transformation, AMD has secured partnerships with major laptop companies such as Microsoft, HP, Lenovo, and Asus, who showcased AMD’s Ryzen processors for their AI-powered computers.
Microsoft, known for its significant investments in AI, featured AMD’s Ryzen processors in their AI-powered computers like Copilot+.
Other tech giants like Intel and Qualcomm are also playing a significant role in the AI landscape, with their advanced processors being integrated into AI-powered devices and computers.
– ‘Things change’ –
Computex has attracted CEOs of major chip companies to Taiwan, highlighting the island’s crucial role in producing advanced semiconductors for powerful AI applications.
The PC market is witnessing a shift towards AI-powered devices, with companies like Qualcomm and Microsoft leading the way in incorporating AI features into their products.
In a nod to industry evolution, Qualcomm’s CEO featured a video during the presentation, hinting at changes in the PC market landscape.
Overall, the tech industry is witnessing a significant transformation driven by AI, reshaping the future of computing and promising a better quality of life.
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