The winner of Gordon Ramsay’s Food Stars has been announced as Jess Druey, a member of Lisa Vanderpump’s team. Throughout the season, Jess showcased her Whiny Baby wine brand, targeting Gen Z-ers and impressing the judges with her professionalism in various challenges.
TV Insider caught up with Jess to learn more about her journey and her strategies for success.
What did it mean to you to have Lisa support you from the beginning?
Jess Druey: Being a longtime fan of Lisa, having her on the show was a game changer for me. Her understanding of my vision and personality made a significant impact. Throughout the season, I aimed to prove myself to Gordon, as well, and I believe I succeeded.
One area that impressed Gordon was your marketing skills. Where do you think your composure and salesmanship come from?
Jess shared that her entrepreneurial spirit and marketing insights were honed during her time at Red Bull. She credits her success to a combination of life experiences and a proactive mindset.
Despite facing challenging situations, you maintained your confidence. Were there moments where you doubted yourself?
Jess admitted to feeling challenged during the trade show finger-cutting incident but emphasized her strategy of finding unique ways to shine in every challenge.
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Watching yourself on the show, what reflections have you had?
Jess shared that seeing herself on television was a unique experience, leading to self-reflection and acceptance of imperfections. She emphasized the importance of staying true to her mission and connecting with customers.
Your Sip Strips brand received positive feedback for its innovative concept. Do you plan to pursue this further?
Jess expressed her interest in developing the Sip Strips concept further, acknowledging the need for product refinement and market acceptance.
How do you envision utilizing the prize money and Lisa’s mentorship for your company’s future?
Jess highlighted the significance of the cash prize in expanding her brand’s reach and securing placements in major retail stores. She also values Lisa and Gordon’s mentorship for their guidance and inspiration in her entrepreneurial journey.
Working with Gordon and Lisa, both renowned figures in the industry, what was your experience like?
Jess praised Gordon and Lisa for their authenticity, professionalism, and support throughout the competition, emphasizing the valuable lessons she learned from them.
Gordon Ramsay’s Food Stars, Seasons 1 & 2, streaming on Hulu
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